5 Stats Brands Need To Know To Engage Irish Uk Consumers
But with more than half of Irish and UK consumers saying they’ve increased their social usage in the past six months, the widespread popularity of social creates a unique challenge for brands. The over-saturated social landscape makes it difficult for brands to capture their audience’s attention, stand out from their competitors and grow their share of voice. For Ireland and UK-based marketers trying to engage with their target audience, an effective social strategy calls for putting customer preferences at the center of their social strategy....